Customer Relationship Management (CRM) software is a must for managing and successfully marketing to your customers. However, integration with your website is the key to unleashing its real strength. Instead of manually entering all of that customer information, we integrate key CRM functions with your website to let customers update their information directly, keeping it up to date for more effective returns.
The benefits of integrating your management application into your website include…
Instantaneous access to accurate, real-time data that is maintained by the customers themselves.
Reduced administration time and overhead, increasing employee productivity and satisfaction.
An accurate, single data source that provides a master profile for each customer resulting in a higher conversion rate.
Better historical profiling that provides a fuller, more complete picture of customer behaviour and interactions with your organization.
Shorter sales cycles as new leads are immediately added to the system, giving your sales teams better data to work with.
Improved response time to customer complaints keeping churn rates low.